Original CATCH Campaign for 2019 (1 of 2)
Let There Be Brunch 2020 Campaign
Original CATCH Campaign for 2019 (2 of 2)
A love affair with French cuisine.
it could only happen here
Yasuaki Onishi – Permeating Landscape
A subtle pink offset gave this Ariana Grande – Dangerous Woman Tour collateral the right amount of femininity without it being too overbearing.
I was very fortunate enough to have worked on several artists' advertising materials including Ricky Martin's 2017 All-In promotions for Park Theater. Very suave Mr. Martin.
This large-scale Def Leppard campaign went all throughout the Las Vegas Strip, stemming from Mandalay Bay and displaying as far as the Aria digital marquees.
A very gritty and unorthodox vibe with these J. Cole digitals.
Lady Gaga's Joanne World Tour 2017 campaign was yet another thoroughly executed and large caliber event.
Bruno Mars at Park Theater 2017 just exuded funk and was so easily executed. Of all Bruno's stylish lifestyle images we were provided, this seated image was perfect.
It was a surreal moment to have reached the Linkin Park fanbase on these digitals as it was shortly prior to the tragic events occurring for the band. You shall be missed dearly Mr. Chester Bennington.
This creative set the tone for Mandalay Bay's 4th Annual "Paint the Town Gold" 2018 New Year Celebrations. The texture of the gold paint was absolutely stunning.
In regards with the newly rebranded Luxor, these "Discover NYE" collateral brought upon an art deco revival for the famously egyptian syle.
Here we have one of two digital stills for the newly opened restaurant, Libertine Social, located at the Mandalay Bay Hotel & Casino.
I love how colorful the design ended up especially with how well the food's texture is impacted by them. Delicious!
Here we have the second digital still for the newly opened restaurant, Libertine Social, located at the Mandalay Bay Hotel & Casino.
The Lemonade Carafe image highlighted yet another delectable menu item and I was happy to be able to fill the space well.
This is the 2017 digital still for the Mandalay Bay restaurant, Strip Steak.
The Grilled Steak image highlighted Michael Mina's dedication to providing the highest quality ingredients — corn-fed, all-natural meat, line-caught seafood and fresh, seasonal produce.
One of many 2017 MGM Grand Garden Arena: Blake Shelton - Doing It To Country Songs Tour collateral pieces.
As of March 2018, here is The Buffet at Luxor's Pricing Menu. I love the inclusion of bright food items that compliment the prime color of the logo as well.
The annual Tournament of Kings Holiday Show for 2017.
Excalibur and all other MGM Resorts International properties are now officially partnered with UBER! Keeping brand standards in mind, UBER has really stepped up their digital presence throughout the properties.
Of all brands I've ever worked with, I've really found an appreciation for Starbucks' brand guides. As intricate and concise as there brand portrays, it is so easily simplified here in this collateral.
A great use of the MGM Grand M life Rewards branding, we utilized the "Perks Aren't Just For Players" collateral to emphasize exclusive member savings.
Beer. What's not to like there. Plus, these April growlers bring a whole lot of it. It was really nice to have a bit of freedom here with this piece and it turned out exactly how I imagined.
When it comes down to crunch time, you do what you have to do. With such last minute updates coming from property to best maximize efficiencies in placement, I'm just glad to see how great this campaign reflected throughout the MGM Resorts International properties.
This $500,000 M life Rewards Giveaway is played only through a weekend, but an exciting one at that. This campaign was definitely a huge undertaking as it encompassed several properties.
The new 2017 Reels of Luxor weekly tournaments are now in session! While enveloping Luxor's 2017 Rebrand, the Egyptian art-deco style emits luxury and decadence.
Working with Fantasy collateral was such a delight. Of course the entertainers signify their creative respectively, which makes it that much easier for me to design around.
The luxuriousness and elegance of the materials portrayed throughout the Nurture Spa campaign are all something to be admired. With Noir style lifestyle images and full contrast amongst the backdrop, the creative really compliments one another.
I enjoyed putting together this Snowy Night logo piece along with the gold gradient and deep blue backdrop.
Another major logo design project for me while keeping in tune with the previous year's collateral. We were tasked with keeping the logo as similar to the recent Super Bowl color set, which in turn brought it all together.
The stylish and crisp imagery goes so well together with the modern font style throughout the entire Shoppes at Mandalay Place campaign.
The "Pamper" creative was yet another shoppes at Mandalay Place collateral that tied in the three major cords of the shoppes themselves: Shop, Dine. Discover.
The third and final tie-in for the Shoppes at Mandalay Place – Need.
The Skyfall Sunset Hour 2017 creative shows an appreciation for the Las Vegas sunset as it slowly fades into the night sky.
Moorea Beach Club provides a private, sophisticated European bathing experience for guests 21+. The high contrast of the red against the black and white imagery portrays that sophistication to a tee.
Again, with the high contrast of the red bikini bottom against the black and white imagery, fantastic views of the Toptional™ beach can be enjoyed from cushioned chaise lounges with the most attentive personal attendants in Las Vegas.